San Antonio Ballet School & San Antonio Youth Ballet - Lustrous PR
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San Antonio Ballet School & San Antonio Youth Ballet

Danielle Campbell Steans is the first fully certified American Ballet Theatre Instructor and ONLY African American Director of a ballet organization in San Antonio.  This national certification is the highest recognition of its kind. She founded the San Antonio Ballet School (SABS), in June of 2016, located in Castle Hills and also serves as the Director of the San Antonio Youth Ballet a 501 c3 under the Ballet Latino de San Antonio umbrella. She is a classically trained ballerina with over sixteen years of experience teaching and performing with ballet companies across the nation.  We are honored to support her goal of spreading the love of performing arts to everyone in San Antonio.  


We focused on strategic planning, public relations, event promotions and graphic design.


Our partnership began with San Antonio’s first Fiesta themed ballet written and choreographed by Danielle Campbell Steans and then we jumped into the world of the beloved Nutcracker!  We began with promoting auditions in August and were excited to announce auditions were the biggest they have ever been.  Auditions went from 50 students in 2017 to over 125 in 2018 and over 1o0 children and adults were included the SAYB Nutcracker performance.




Community Relations, Graphic Design, Marketing, Promotional Event Coordination, Public Relations, Public Relations & Grass Roots Marketing